In this project, I selected a company, Aerie, and conducted an in-depth analysis of their current product offerings by visiting the store and observing key trends on the selling floor. The focus was to assess the latest color trends, fabric choices, and silhouettes, identifying the company's alignment with the evolving fashion landscape. By conducting this hands-on research, I practiced forecasting fashion trends while also gaining valuable insight into the practical aspects of the fashion industry. This project helped refine my ability to prepare and present fashion information, while also fostering an understanding of the diverse career opportunities within the fashion world.
